Wednesday, October 8, 2008

Film Biz Recycling in an interview with the Regeneration road Trip

These cats set off for 15 cities in 15 days and they found us.


ReGeneration Road Trip: There’s no green business like show business

Film Biz Recycling aims to roll credits on the wasteful film industry

DSC05961 When a director yells “cut!” on the set of a TV show, commercial, or feature-length film, the cameras may stop rolling but production is far from over. While editors are looking at raw footage, producers are eyeing premiere numbers, and actors are reading over new scripts, someone else is tearing down the sets and getting props off the lot. But where does this stuff end up? Too often, it’s the landfill, says Eva Radke, founder of Film Biz Recycling.

Once tasked with dumping sets herself, Radke knows the business – and the folks in it – from her years of experience trying to do the right thing without the time or resources. Now she hopes to make a difference when it comes to the egregious waste left after the 200-some films, TV shows, and countless commercials filmed each year in New York City.

DSC05967 Film Biz Recycling serves as a one-stop dumping ground for production companies while turning what would have been landfill waste into much-needed donations or hard-to-find props that can be rented out for reuse in other productions. For example, a collection of tents and cots from the set of a TV special was recently donated to a group of Girl Scouts – providing them with much-needed camping supplies that otherwise might have ended up camped out in a dumpster.

Since starting up in 2007, Radke has already served as a landfill diverter for eight movies, 27 commercials, and a number of other productions. Wandering through the warehouse space she shares with nonprofit Build It Green (which focuses on building materials), it was hard to believe how much treasure she’s saved from the trash bin. There were brand-new couches and antique chandeliers, retro salon hair-dryers and custom-made neon signs, rows of spotlights and stacks of 50-foot garden hoses.

After our tour of the warehouse, Radke even let us watch as she opened a few boxes, delivered fresh from a film set. Here are some highlights from our conversation and our treasure hunt:

video interview

Sarah van Schagen is an Assistant Editor for Grist.org.

Monday, October 6, 2008

recycle your electronics - 10 bucks at Staples

E-waste is the fastest growing part of the waste stream. There are 500 million obsolete computers in the United States alone, notes the Silicon Valley Toxics Coalition. If electronics are tossed in to a landfill, lead, cadmium, brominated flame retardants, lead oxide, barium, mercury, and plyvinyl chloride can escape into our air, soil and water.

Luckily, you can't swing a dead cat without hitting a Staples.
(no letters, please, it's just an expression.)
Cut and pasted from the Stapes web-site. I called a random Staples in Manhattan in the 10023 zip code to confirm the the program was up and running.

Computer and Technology Recycling

Staples makes it easy for customers to recycle e-waste by simply bringing their used computers, monitors, laptops, and desktop printers, faxes and all-in-ones to any U.S. Staples store.

All brands are accepted, regardless of whether or not the equipment was purchased at Staples. A recycling fee of $10 per piece of large equipment is charged to cover handling, transport, product disassembly and recycling. Smaller computer peripherals such as keyboards, mice, and speakers are accepted at no charge.

Equipment is bagged and sealed when received at the Staples customer service desk. The equipment is then picked up and delivered to our recycling provider Eco International, who uses industry-leading standards for data destruction and disassembles the equipment into its component parts for environmentally responsible recycling.

Ink and Toner Cartridges
In 2007, Staples recycled nearly 24 million cartridges in the U.S. through our various ink and toner cartridge recycling programs. We offer $3 in Staples Rewards toward a future purchase of ink or toner when HP, Lexmark™ or Dell cartridges are returned to our retail stores for recycling. We also offer our InkDrop® service for our customers. When a cartridge runs out, customers simply drop a new one in the printer and mail us the empty using the prepaid shipping materials. We send a replacement automatically, and all shipping is free.

Cell Phones and Rechargeable Batteries
We offer free recycling service programs to our retail and contract customers for cellular phones, PDAs, pagers, digital cameras, and chargers through our nonprofit partner Collective Good, who refurbishes products where feasible or recycles them and donates a portion of the proceeds to charity. We also offer free rechargeable battery recycling to retail and contract customers in the U.S. and Canada. This service is offered in partnership with the Rechargeable Battery Recycling Corporation.
Internal Recycling Efforts

Thursday, October 2, 2008

Focus Features

I was thrilled to get the call from the makers of "Burn After Reading". Like many films, they had a warehouse full of props and wardrobe too good to throw out, too expensive to keep and the film in the can. So, they called Film Biz Recycling. They hired a moving company and two 32 foot trucks arrived with a cornucopia of wardrobe, furniture and boxes of props from the movie "Fighting".

Here's an article from their website. I could not have said it better myself. Hats off, Focus. You are leading the way and it does not go unnoticed.

Click here for the link or read below...

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Film shoots leave a lot in their wake. Feelings of accomplishment, relief, and nervousness about post-production are all common. But there’s something else that’s not remarked upon as much, and that’s a ravaged surrounding environment. Diesel generators powered all day to provide electricity, a veritable army of craftsmen and technicians guzzling from small, throwaway plastic water bottles, and huge amounts of leftover waste in everything from paper and construction materials to chemically-produced film stock – these are just a few of the things that make feature filmmaking a particularly egregious environmental offender. Comments executive producer Mari-Jo Winkler, “We are probably one of the most wasteful businesses – we set things up and then break them down and throw them away. But due to our current climate crisis, it is a necessity now more than ever for the film industry to change the way we work by keeping the environment in mind.”

If Winkler’s wishes are realized, the film industry will soon shift to a more environmentally aware, less wasteful production model. She has just finished production on Sam Mendes's latest (currently untitled) feature, a comedy about a couple traveling the country to find the best place to raise the baby they are expecting, and due to her efforts the Focus Features film is the first studio production to adopt green filmmaking initiatives that, she hopes, will form the basis for a set of best practices adopted by the rest of the industry. Winkler, whose credits include Dan in Real Life, Shall We Dance, and In Her Shoes, says she was inspired to turn movie sets green when she attended a lecture by Dick Roy, founder of the Northwest Earth Institute. “He talked about voluntary simplicity and how to create a sustainable lifestyle,” she recalls. “I was doing a lot of [environmentally-conscious] things in my own life, and I thought, I need to bring this to my work. So, I started going through every line of the budget of the film I was working while saying to myself, how can I bring some of these ideas to a film set?”

To begin her efforts, Winkler said, “I started with garbage. I began an aggressive recycling program and took it from the production office to the construction department to the set. This was before An Inconvenient Truth had come out, and I was getting good responses from crews. People started coming up with their own ideas of how [to conserve and recycle], and with each movie I would bring a little bit more to the table.”

Then Winkler was invited by producer Lydia Dean Pilcher to attend a dinner with Al Gore hosted by Earthmark, a non-profit organization that sets industry standards for carbon neutrality in the film business. “I had been in conversations with the Environmental Media Association in Los Angeles,” Winkler explains, “and they had already put on their website the list of things I had been doing -- everything from re-use to recycling to incorporating bio-fuels. But Lydia and Earthmark asked if I would use my next film as a pilot program for the industry. They wanted to collect data and try to figure out what the carbon footprint for a film, from the time you open an office to the time you release the movie, actually is. Earthmark thinks the film industry is a sexy business, and that if it leads the charge other industries will follow suit.”

Although the popular image of the film industry is of politically concerned, Prius-driving types, turning a film set green wasn’t necessarily the easiest task to envision. Crews are used to working in traditional ways that are the result of practices handed down from one generation to another. And executives are often concerned with bottom-line costs before environmental impact. Fortunately, says Winkler, “I had willing partners in [director] Sam Mendes and [producer] Ed Saxon.” So, when Mendes’ movie was greenlit by Focus, Winkler approached executive vice president of physical production Jane Evans with the Earthmark proposal. Recalls Evans, “I was thrilled to have the opportunity to participate in the Earthmark pilot program. I was only concerned about whether the crew would cooperate or not. Old habits die hard.”

As the first step in building a green set involved consciousness raising, Earthmark presented what Winkler calls a “mini-An Inconvenient Truth-style talk to the production’s department heads, explaining why it’s important to bring environmental practices to what we do.” With the support of Earthmark and Focus and the backing of her engaged crew, Winkler was then able to expand upon her past work by extending environmentally friendly practices to almost every aspect of the filmmaking. The construction department was encouraged to purchase low-toxicity paints. Individually marked recycling receptacles were placed throughout the set each day so crew could recycle paper, bottles and cans. Garbage was reduced by half. The caterers used ceramic and washed dishes as opposed to throwaway products. Winkler proudly boasts, “we had little or no plastic water bottles on set,” and, instead, crew drank from reusable Sigg containers donated by Earthmark. Locally grown and organic foods were incorporated into much of the catering, and craft services steered away from packaged processed food in favor of fruits, nuts, sandwiches and juices. Seventh Generation, a leading brand of green cleaners and recycled paper products, donated their goods in exchange for promotional product placement. A company was contracted to recycle sorted materials and to transport the production’s compostable waste to community gardens and other recipients. And when it came to pest control in the hot summer months of Connecticut, the production considered the environmental effects of commonly used pesticides. Comments location manager Tyson Bidner about the bug issue, “You have to think to yourself, how do we approach this in a green way? So, you talk to the locals and sort of go outside the box. Instead of hiring a company that’s just going to zap them, someone mentions using garlic, so you try it and it works.”

The movie’s green agenda included larger initiatives as well. “One of the biggest challenges was getting David Haddad [one of the Northeast’s largest renters of motion picture trucks, star trailers and honeywagons] to consider letting us put biodiesel fuel into his vehicles,” says Winkler. “He had concerns about putting it in some of his engines due to their age.” With Earthmark’s help, Winkler was able to contact the engine manufacturers to get a sign-off on the safety of using B5 biodiesel in Haddad’s trucks. Tri-State Biodiesel, which reclaims used cooking oil daily from over 2,000 different New York City restaurants and then blends it with diesel, provided the production’s biodiesel. Finally, the production shot three-perf film stock, “which uses 25% less waste and chemicals,” according to Winkler.

Earthmark helped in two other very significant ways, noted Winkler. First, the organization was a constant resource for a film production company trying to adopt practices that were both environmentally as well as politically aware. During the pre-production, for example, there began the debate over whether biofuels are impacting commodity prices and leading to hunger and starvation in developing countries. “I picked up the phone and called Earthmark,” says Winkler, “and said, ‘Please tell me reclaimed biodiesel is okay.’ And they immediately said that as long as it was reclaimed, it was.” And second, in exchange for all of the data offered up by the production, Earthmark will purchase a carbon credit to offset the film’s energy use.

Ultimately, Winkler says, the work done by her and her colleagues at Focus and on Mendes’ film will create the knowledge base necessary to create a “green seal” – a stamp of approval issued to a film production that’s complied with green practices. For now, though, the positive vibes created by this green experiment have provided their own reward. “It’s been fun to have been part of this,” says Winkler. “Just getting into the consciousness of the crew is exciting. They see what’s going on on the set, and they bring it home to their own lives. I also hope people will take it with them to their next jobs and talk to management [about instituting similar practices].”

Says Evans, “I’m grateful to Mari-Jo for being such a wonderful role model. She inspired everyone to do the right thing.” And will Focus follow Winkler’s lead by initiating other green sets in the future? “Yes,” says Evans. “There’s no turning back. Don’t look for a plastic water bottle on any of our sets!”

Tuesday, September 9, 2008

We are all climbing up the same mountain

We are all climbing the same mountain
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Film Biz Recycling (FBR) is not the only game in town as far as "greening up" the Biz. Not even close. What is interesting, however, is how insular their efforts are. This business is one that plays with cards held close to the chest. So, if I may use a metaphor, lots of people are embarking from different sides up a tall mountain, not being able to see one another or even be aware of another presence or efforts. It is our hope that Film Biz Recycling is the common thread that tethers one effort to the other, so our strengths are multiplied and we reach the top together.

LeNoble Lumber - main supplier of lumber to the industry, is getting FSC Certified (Forest Stewardship Council). This does NOT mean that all their lumber is renewable. It does mean they will sell certified wood. It might cost 20-25% more as far as this industry is concerned. Pay it. Luan - get the primed luan that only comes in 10' sheets. It comes from a FSC certified company. It's something. I personally think if you can rent a flat, do it. LeNoble is an on-board company that knows the environmental issues and cares. We will continue to work together to find suitable solutions for all of us.


Unions - Local 52 and 829 - both union presidents are happy to talk and meet and it seems 52 has some fantastic ideas. Sorry to report the meeting with 52 and city leaders was canceled and has yet to be rescheduled, but from what I can tell they also are aware that systemic changes are nigh and want solutions that sustain the environment and their members. I meet with 829 president Beverly Miller tomorrow. The union positions in another letter another day.

Association of Independent Commercial Producers (AICP) - have already started putting together a list of guidelines for production companies. What they thought would be a simple task is not turning out so easy. Film Biz Recycling will be working with them to assist in anyway possible. We made suggestions, broke down the phases of productions and shared some stories. A big "green push" from agencies and clients is on the horizon. Recently, an agency required the production to recycle cans and bottles. It's FBR's stance that recycling beverage containers is nowhere near enough to call yourself green. We need to standardize green practices in all phases of production for example, a industry-wide call for paperless pre-pro books, bio-based craft service utensils and plates, FSC certified building materials and a PA dedicated to recycling and proper disposal - we give a new meaning to the term "green PA".

Additionally, these new practices need to be paid for by the client or ad agency in a new and necessary GREEN LINE. Even $500-2,000 a spot could make the difference in greenhouse gasses and landfill tonnage (the two go hand in hand, really).

Showman Fabricators - Showman Fabricators is starting up a new program to take back the sets they build for clients. Their staff and workers (they are Local 4)will break it up into components and reuse if possible. Bravo.

The Producer's Guild of America (PGA) - has begun, with Eartmark.net, to host a series of events in New York to bring the environmental issues to the industry's attention while providing a forum for industry leaders to ask questions and learn in a comfortable setting. The first was about Bio-Diesel, the next is about Recycling. Eva Radke will be speaking. No firm date has been set.

New York Women Film and Television (NYWIFT) - has also begun to collect ideas and stories about going green in the film business. This month we will meet with them to take this deep seated environmantal concerns and turn them into standard practices.

As you can see, it's happening all over. Strong voices are coming together and it's making a difference.

Tuesday, August 19, 2008

Hollywood Recycles - they pick up cans and bottles for free.

Of course they have to drive around and pick it all up...

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Providing a simple solution to stop wasteful habits on set, California's Hollywood Recycles offers free delivery and pick-up services of recycling containers during film production. The Office Coordinator for the MTV Movie Awards commented on their use of Hollywood Recycles: "The entertainment industry is definitely a place that needs recycling. It's sad to see trash bins overflowing with bottles and cans that should be recycled. It's nice to have a service like Hollywood Recycles that will take care of all of that for free. It makes my boss happy because it doesn't need budget approval and it benefits us as well as the environment."

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Sunday, August 17, 2008

luan - it's not just me that thinks we need to stop using it.






The Environmental Media Association (EMA) is soliciting your support in reversing the wide-spread industry use of rapidly vanishing rainforests woods, known as Lauan, commonly used in studio productions. The Philippines, Thailand, and Malaysia have already been significantly deforested due to the demand for tropical plywood. Now, by all accounts, the ancient forests in Indonesia -- from which most of our industry's sets are built -- will be gone by the end of the decade.

The demand for timber is driving unsustainable and illegal logging around the world, fueling a rate of deforestation unprecedented in Earth's history. During the past 20 years, on a global level, we lose an acre of rainforest every second of every hour of every day. Not only do these forests act as the lungs of the planet, but are our link to crucial biodiversity.

We can all make a tremendous statement by joining forces and sending a message that we care enough about the future of the planet to slow the trend of global degradation.

Committee Chair, Hart Bochner has worked with EMA to gather a list of directors who pledge to help reduce the use of the tropical plywood Lauan, in favor of available, environmentally responsible and cost-effective alternatives.

We're asking you to join our pledge on your next project as well as garner the support of your producers and art departments. Please contact EMA for a list of materials & suppliers.

So far, the following directors have made this commitment:


Jon Avnet
Hart Bochner
Rob Bowman
Jeremiah Chechik
Danny DeVito
Dennis Dugan
Roland Emmerich
Paul Haggis
Marshall Herskovitz
Rod Holcomb
Todd Holland
Peter Horton

Michael Lehmann
Jonathan Mostow
Edward Norton
Gary Ross
David O. Russell
Mikael Salomon
Betty Thomas
Jon Turtletaub
Bo Welch
Harry Winer
David Zucker
Ed Zwick

Monday, July 14, 2008

MDF is a MF.

Well, it's on just about every sub-flooring set I ever was on.......ever notice the carps are the only one wearing a mask?


Medium-density fiber board (MDF) became a common woodworking material in the 1980s. But studies of its toxic properties are changing the way it is used.

WHAT IS MDF? Most MDF is made of wood fibers derived from defibrated (ground) wood chips or other cellulosic materials and urea-formaldehyde or phenol-formaldehyde resins. MDF is commonly composed of 85-100% softwood (e.g., pine), and 0-15% hardwood (e.g., beech, oak). Most MDF contains 8-18% urea formaldehyde resin, which is 2-3 times more resin than normal particle board.

As a result, MDF releases more formaldehyde than particle board or plywood because it contains more formaldehyde resins.

CALIFORNIA RULES ON MDF. On March 7, 2008, the California Air Resources Board filed a rulemaking aimed at reducing formaldehyde emissions from wood products by 60%. The order will be phased in starting in 2009 and will be fully implemented by 2012. The 2012 rules would virtually eliminate the addition of formaldehyde-containing adhesives during manufacture of composition products for finished goods.

The new rule sets emissions standards that are applicable to hardwood plywood, particle board and MDF that is sold, supplied, offered for sale, or manufactured for sale in California as ‘finished goods.” Finished goods are defined to include any new or unused product such as kitchen cabinets, shelving, countertops and ready-to-assemble furniture.

The California rule does not apply to composite wood panels or the raw materials. All indications are that production of formaldehyde-containing raw materials probably will cease because there will be no major markets for the formaldehyde resin products by 2012.

The law is aimed at protecting consumers of finished goods in their homes and businesses, not the carpenters who build the furniture, although it is the carpenter who is at greatest risk from formaldehyde exposure.

WHY REGULATE FORMALDEHYDE? In support of the new California rule, state regulated and public health groups cited studies linking formaldehyde to workplace asthma, increased cases of asthma and allergies in children exposed at home, and cancer.

In 2004, the International Agency for Research on Cancer formally linked formaldehyde to throat cancer in humans. Other agencies that consider formaldehyde a carcinogen include the Environmental Protection Agency (EPA), the Occupational Safety and Health Administration (OSHA), the National Toxicology Program, the National Institute for Occupational Safety and Health (NIOSH), the American Conference of Governmental Industrial Hygienists (ACGIH), and the various European health agencies. It is generally accepted that formaldehyde is a carcinogen.

STUDIES OF WORKERS. Dust generated by machining MDF is known to cause eye, nose, throat and skin irritation. In one 1991 Swedish study, 94% of the workers machining MDF complained of nasal irritation.1

Then in 2004, a Finnish study compared data from 3 small furniture factories that used beech hardwood MDF with data from two factories that used mainly natural wood (birch and pine).2 Eye, nose, throat, and skin symptoms were common in both exposed groups, but the MDF group had significantly more nasal and eye symptoms than the natural wood dust groups.

The authors of the Finnish study also noted that, unlike wood dust, the fine MDF dust particles are inhaled into the respiratory tract and release formaldehyde directly to the tissues there. The authors suggest that the occupational limits for both the dust and the formaldehyde gas should be tightened.

It is also notable that these studies were done in Scandinavian countries. There don’t appear to be a lot of studies here in the United States. Searching the internet for studies also is confusing. Some of the earlier studies say formaldehyde is not a problem until you look at the outdated standards they used to determine “safe” formaldehyde levels. Many papers which look like studies are actually promotional material from manufacturers.

WORKPLACE REGULATIONS. There are already OSHA permissible exposure limits (PELs) and ACGIH threshold limit values (TLVs) which limit the amount of formaldehyde which should be in the air in the workplace.

The Federal OSHA standards are the highest levels allowed in the Western World and generally considered unprotective. The other standards (see table) are all better for workers. In order to comply with any of these standards, employers must test the workplace air repeatedly to insure the levels are within the limits. This doesn’t usually happen in our business.

AGENCY- STANDARD 8 hour limit (ppm)* ceiling limit ** (ppm)*
OSHA - PEL 0.75
ACGIH - TLV 0.3
NIOSH - REL 0.016
EUROPEAN - MAK 0.3
* ppm = parts per million ** instantaneous limit not to be exceeded at any time


If employers or designers insist on using MDF, then formaldehyde-free MDF can be purchased at a somewhat higher cost (e.g., Medex and Medite II3 made with polyurea resin). Due to the fact that workers have clearly observed that all types of MDF release more and finer dusts during machining than other wood products, employers must provide an OSHA-compliant respiratory protection program with medical certification, fit-testing and training and provide local exhaust dust control.

FOOTNOTES

1. Holmström, M., et. al.: Symptoms, Airway physiology and histology of workers exposed to medium-density fiber board. Scand. J. Work Environ. Health 17:409-413 (1991)

2. Eero Priha, et. al.: Exposure to and Acute Effects of Medium-Density Fiber Board Dust. Jour. Occup. & Envir. Hygiene, 1:738-744 (2004)

3. Google “Medite Corporation.”